Oliver Greenfield
I'm the Convenor of the Green Economy Coalition. Convenor is a carefully considered title to reflect network leadership, inviting people from diverse institutions and networks to work together, and enabling them to influence collectively. The Green Economy Coalition is the world’s largest civil society network working together to accelerate the transition to a green, fair and inclusive economy.
Prior to this role I spent nearly a decade leading WWF’s Sustainable Business and Economics work, pioneering systemic stakeholder change programmes: One Planet Business, One Planet Finance and One Planet Economy.
Before WWF, I managed change in industry and the public sector, as a corporate strategy consultant for Booz Company and as the senior strategy advisor for the BBC World Service. I have degrees in engineering and business and have worked with many organisations and cultures for social, environmental and economic value.
I think innovation and equity are two essential elements of a green economy; both of which are inherent qualities of small businesses. That is why I think this site and the role of SMEs in the green economy transitions are vital.